Velena Nikolova, Founder of Velena Lifestyle Social Media Marketing Agency UK
UK Social Media Agency • UGC • Influencer

We Help Brands
Grow Online.

Social media management, UGC content creation and influencer partnerships. Built for brands that want real results, not just numbers.

📱 Social Media Management 🎬 UGC Content Creation 💼 LinkedIn Consultancy ✈ Influencer Packages 🛍 Digital Products
3+
Years Client Retention
13K
Instagram Followers
25K
LinkedIn Connections
4×
Higher UGC CTR
As seen in
Client work has appeared in Vogue, Condé Nast & TimeOut

Three Ways We
Grow Your Brand

Whether you need done-for-you social media management, authentic UGC content, or a LinkedIn strategy that generates real business. We have a package for you.

01 / Agency Services
📱

Social Media Management

Full-service social media management for businesses that want to grow their audience, build community, and drive real results. Hands-free.

  • Strategic content calendars
  • Copywriting & caption creation
  • Growth & engagement strategy
  • Monthly insights & reporting
  • Visual branding & reels
  • Flexible monthly packages
Explore Services
02 / Content Creation
🎬

UGC & Influencer Packages

Authentic, scroll-stopping user-generated content and influencer collaborations for hotels, restaurants, brands and e-commerce. Content that converts.

  • UGC video & lifestyle shoots
  • Hotel & restaurant packages
  • Travel content creation
  • Brand collaborations
  • Amazon & TikTok UGC
  • Full licensing rights included
View Portfolio
03 / Digital Products
🛍

LinkedIn & Digital Products

LinkedIn consultancy, personal branding and a growing library of digital products: templates, guides and mini courses to help you grow on your own terms.

  • LinkedIn profile revamps
  • Company page management
  • Newsletter creation & strategy
  • Canva template packs
  • Social media mini courses
  • Strategy playbooks
Browse the Shop

Numbers Behind
the Brand

3+
Years avg. client retention
25K
LinkedIn connections
4×
Higher CTR with UGC ads
100%
Positive client reviews

We're Not Just an Agency.
We're a Brand.

Velena Lifestyle is unique because Velena is the product: an active influencer, content creator and social media strategist who lives and breathes what she sells.

Velena Nikolova, Creative Director, Velena Lifestyle UK
UK
Based. Global Reach.
🎯
Influencer-Led Agency

Velena is an active fashion, lifestyle and travel influencer. She doesn't just manage social media, she creates content that audiences genuinely connect with.

🌍
UK Base. Global Reach.

Based in Buckinghamshire, we serve clients across the UK, Europe and globally, with a growing specialism in Japanese and Korean luxury brand partnerships.

🎓
Industry Educators

We give back to the next generation of marketers as guest lecturers at the University of Greenwich, sharing the same strategies we use for our clients.

📈
Strategy, Not Just Posts

Every piece of content is backed by data-driven strategy. We build communities, generate press coverage, and drive real, measurable business results.

The People Behind
Your Growth

Velena Nikolova, Co-Founder and Creative Director, Velena Lifestyle
Co-Founder & Creative Director

Velena Nikolova

A fashion, lifestyle and travel content creator with 13K Instagram followers, Velena leads the creative direction of every client campaign. A graduate of London Metropolitan University, she combines genuine creator insight with conversion-focused social strategy, delivering content that resonates and results that matter.

13K Instagram followers (@velenalifestyle)
Fashion, lifestyle & travel content creator
Social media strategist & UGC specialist
Guest Lecturer, University of Greenwich
in LinkedIn Profile →
Dragos Nistor, Co-Founder and Business Strategist, Velena Lifestyle
Co-Founder & Business Strategist

Dragos Nistor

A recognised LinkedIn Top Entrepreneurship Voice 2024 with 25,000+ connections, Dragos brings structure, strategy and commercial insight to every client relationship. A Business with Finance graduate from the University of Greenwich, he oversees business development, LinkedIn consultancy and the strategic direction of Velena Lifestyle.

LinkedIn Top Entrepreneurship Voice 2024
25,000+ LinkedIn connections
LinkedIn Editorial Program Member
Guest Lecturer, University of Greenwich
in LinkedIn Profile →

Free Tools Built for
UK Brands & Creators

Calculators, audits and rate guides. No sign-up, no email wall, instant results. Used by hundreds of UK brands and creators.

Explore all tools
Live
📈

Instagram Engagement Rate Calculator

Benchmark your engagement rate against UK 2026 industry averages across 11 sectors.

Try it free
Live
💰

Social Media ROI Calculator

Map ad spend to revenue for Meta, TikTok, LinkedIn, Pinterest and YouTube with UK £ benchmarks.

Try it free
Live
🎬

UGC Rate Calculator

Work out fair UGC rates across 14 variables. UK creator and brand pricing for 2026.

Try it free
Live

Free Social Media Audit

30 weighted questions. Letter grade, category breakdown, top-5 fixes ranked by impact.

Try it free

What Our Clients Say

"It's really easy to work with Velena and the team. I'm happy to recommend them. It's been so great to have my business social accounts managed, hands-free, leaving me time to focus on other activities."

AJ
Alex Jordan
CEO, Bearded Colonel
Social Media

"Fantastic service. Been a client for 3 years now and have seen fantastic results: increased viewers, followers and viral videos. Copywriting was on point and has been used in magazines like Condé Nast, TimeOut and more."

D
Darrell
CEO, No Escape London
Social Media

"Velena was a pleasure to work with. She worked solely with the brief provided and was even ahead of her deadline. The content produced was clean, professional and on-brand. We would love to work with Velena again in the very near future."

S
The Smirk Team
Brand Collaboration
UGC

"Velena has been managing our social media since day one and she's been doing a great job. We received many opportunities through her work, including being featured in Vogue in the summer of 2024. Definitely recommend!"

H
HoneyBee & Co. Team
Premium Honey Brand, UK
Social Media

"Velena went above and beyond to deliver an excellent piece of content. Will be back for more soon!"

C
Client Review
UGC Project
UGC

Let's Build Something Great Together

Book a free 30-minute consultation and let's talk about your goals.

Everything We Offer

Explore our full range of services. Each links to a dedicated page with full details, pricing and examples.

📸
Instagram Management
Strategy, content, captions and growth. Fully managed for you.
Learn more
🎵
TikTok Management
Trend-led, viral-first content strategy for TikTok growth.
Learn more
💼
LinkedIn Services
Profile revamps, company pages, newsletters and ghostwriting.
Learn more
🏨
Hotel UGC Packages
Immersive travel content and influencer stays for luxury hotels.
Learn more
🍽
Restaurant & Food UGC
Mouth-watering content for restaurants and food brands.
Learn more
🎨
Canva Template Packs
Professionally designed social media templates, ready to use.
Shop now
📧
Email Marketing
Klaviyo setup, automated sequences and campaign management.
Learn more
🔍
SEO & Site Audit
Full technical and content SEO audits to grow your organic traffic.
Learn more
Ready to Start?

Not Sure Where to Begin?
Let's Figure It Out Together.

Book a free 30-minute consultation. No pressure, no jargon. Just honest advice on what will work for your brand.